Quick Answer: What Age Group Does Social Media Target?

What are the 3 types of audiences?

Three categories of audience are the “lay” audience, the “managerial” audience, and the “experts.” The “lay” audience has no special or expert knowledge.

They connect with the human interest aspect of articles..

Who is your audience?

Knowing who you are writing for is critical when starting the writing process. Most of the writing you will do in college has an audience, which is simply a particular reader or group of readers. Your audience will influence your decisions about content, emphasis, organization, style, and tone.

How do you define a target audience?

Target audience definition A social media target audience is the specific group of people you want to reach with your social channels. They are the people who are most likely to be interested in your content, products, or services. They are likely united by some common characteristics, like demographics and behaviors.

What are the different age groups?

How are the different age groups defined?Children: <18, <11 or k - 7th grade.infants: <1.teens: 12-17 7th-12th grade.adults: 18+elderly: 65+

1. Facebook – 2.23 billion MAUs. Facebook is the biggest social media site around, with more than two billion people using it every month. … YouTube – 1.9 billion MAUs. YouTube is a video-sharing platform where users watch a billion hour of videos every day. … WhatsApp – 1.5 billion MAUs. … Messenger – 1.3 billion MAUs.

Who is the most followed person on Instagram?

Cristiano RonaldoFootballer Cristiano Ronaldo heads the ranking of the most popular Instagram accounts. He is the most-followed person on the photo sharing app platform with over 244 million followers. Instagram’s own account was ranked first with almost 354 million followers.

What gender uses Facebook the most?

Facebook user share in the United States 2020, by gender Facebook is the most popular social network in the United States and as of May 2020, 53.9 percent of U.S. Facebook audiences were female, and 46.1 percent of users were male.

Who uses social media more male or female?

In general, women seem to use SNSs more to explicitly foster social connections. A study conducted by Pew research centers found that women were more avid users of social media.

What age group uses Instagram most?

The breakdown of demographics by age include:75% of 18–24 year olds use Instagram.57% of 25–30 year olds use Instagram.47% of 30–49 year olds use Instagram.23% of 50–64 year olds use Instagram.8% of 65+ year olds use Instagram.

What age group does advertising target?

For decades, the 18-to-34 age group has been considered especially valuable to advertisers. It’s the biggest cohort, overtaking the baby boomers in 2015, and 18 to 34s are thought to have money to burn on toys and clothes and products, rather than the more staid investments of middle age.

What is a target audience example?

A target audience is a group of consumers within a predefined target market that has been identified as the best recipients for a particular marketing message. … For example, the target market for an online bookkeeping tool might include businesses with over $500K in annual revenue.

What are the 4 types of audiences?

The 4 Types of AudienceFriendly. Your purpose: reinforcing their beliefs.Apathetic. Your purpose is to first to convince them that it matters for them.Uninformed. Your requirement is to educate before you can begin to propose a course of action.Hostile. You purpose is to respect them and their viewpoint.

What is the target audience for social media?

A social media target audience is a group of people that you’ve identified that you want to appeal to. This can be based on demographics such as age, job title, income level, education, location, or behavior. Your social media target audience consists of the people who are most likely to be interested in your product.

How different age groups are using social media?

The Pew Research Centre found that 40% of those aged 30-49 use social media as a news source, compared with 26% of 50-to-64-year-olds and just 25% of those aged 18-29. Facebook can lay claim to the highest proportion of users browsing for news – 45%.

What gender uses Instagram the most?

According to the Pew Research report, more US women than US men are using Instagram: 43% of female respondents use Instagram, and just 31% of men surveyed do. Instagram is also more popular with women than it is with men globally—though only slightly, with 52% female and 48% male users.

What age group is 25 34?

The study identified three distinct stages of youth: “Discovery” (16-19 years old), “Experimentation” (20-24 years old) and “Golden” (25-34 years old), and found that the youth market has grown to include all three as the differentiation between traditional demographic groups has become blurred through lifestyle choice …

Who is the advertising target audience?

A target audience is the intended audience or readership of a publication, advertisement, or other message. In marketing and advertising, it is a particular group of consumers within the predetermined target market, identified as the targets or recipients for a particular advertisement or message.